RCRW 2017 Spring Fling


Sell Your Book

Marketing & Craft Workshop

With Allyson Longueria, Farrah Rochon, Amy Liz Talley, and Cecilia Tan

March 31 – April 1, 2017

McMenamins Kennedy School
5736 NE 33rd Ave
Portland, OR 97211

$100 – RCRW/GSRWA Members
$120 – Non-Members / General Public

(Cost includes March 31st Dinner, April 1st Morning Pastries & Lunch)



Friday, March 31, 2017 (7:00 – 9:30 PM)

DINNER (Included with Conference Fee) with Speaker Panel – How to Sell Your Book


Saturday, April 1, 2017 (8:00AM – 3:30PM)

BREAKFAST Pastries (Included with Conference Fee) 8:00 – 8:30 AM

Morning Sessions (8:30 – 11:30 AM)

Track A: Marketing Your Book with Allyson Longueira

Come hear a publisher from a 600-title publishing house discuss a three-tier approach to marketing. Whether you have a single short story or a dozen series, learn how to effectively maximize your writing capital whether you are traditionally published, indie published, or a hybrid author.

Track B: For Serious Plotters Only: How to go from an idea to a fully-developed plot before you ever type Chapter One with Farrah Rochon

Self-professed obsessive plotter Farrah Rochon will take you through a hands-on demonstration of her step-by-step method for plotting, including a deep dive into creating characters using various methods rooted in psychology. Topics to be covered include characterization with the MBTI, GMC, brainstorming with purpose, story-structure methods, and storyboarding.

LUNCH (Included with Conference Fee) 11:30 – 12:25

Afternoon Session (12:30 – 3:30 PM)

Track A: Mastering Sensuality & Seducing the Reader with Cecilia Tan

Winner of the Career Achievement Award in Erotic Fiction from RT, Cecilia Tan brings her expertise on sexy and sensual prose to this master class. Whether your book contains heavy action throughout or one explicit climax, BDSM dynamics or vanilla relationships, getting the sex right is key to your reader’s satisfaction. We’ll break it down to discuss injecting sensuality into writing at every level, from big picture considerations like theme, motif, and genre, to prose craft details like diction and narrative voice/choice. Tan will share her top ten techniques in the erotica writers toolbox, and discuss specific parallels between BDSM as a fantasy shared between reader and writer and BDSM as a shared fantasy between real life couples in the lifestyle.

Track B: Authentic Writing: Creating Characters and Worlds Readers Love with Amy Liz Talley

In this workshop, we will study effective characterization, analyzing beloved characters and why they stick with us long after the book is closed. We will also examine techniques of creating characters, address authentic versus socially correct and consider the language we choose to enhance characterization. Also we’ll discuss world building, and learn techniques to create a place readers want to visit time and again.

Speaker Bios

An award-winning writer, editor and designer, Allyson Longueira has worked in fiction and nonfiction in multiple media, including newspapers, magazines and books. She holds a BA in English from Rutgers University and an MA in design and editing from the prestigious University of Missouri School of Journalism. As editor, she led her newspaper to three general excellence awards in three consecutive years from the Society of Professional Journalism and the Oregon Newspaper Publishers Association. She has taught writing and design at the college and professional levels, including a post as adjunct professor at the University of Oregon as well as teaching professional workshops and lectures through WMG Publishing. In 2016, Allyson launched Fiction River Presents, a new series of reprint anthologies, published bimonthly. She is also currently editing a volume in the original Fiction River line. She is the publisher of WMG Publishing, Inc., headquartered in Lincoln City, Oregon.


USA Today Bestselling author Farrah Rochon hails from a small town just west of New Orleans. She has garnered much acclaim for her Holmes Brothers, New York Sabers, Bayou Dreams and Moments in Maplesville series. I’ll Catch You, the second book in her New York Sabers series for Harlequin Kimani, was a 2012 RITA ® Award finalist. Yours Forever, the third book in the Bayou Dreams series, was a 2015 RITA®  finalist. Farrah has been nominated for an RT BOOKReviews Reviewers Choice Award, and in 2015 received the Emma Award for Author of the Year. When she is not writing in her favorite coffee shop, Farrah spends most of her time reading, cooking, traveling the world, visiting Walt Disney World, and catching her favorite Broadway shows. An admitted sports fanatic, Farrah feeds her addiction to football by watching New Orleans Saints games on Sunday afternoons.


A finalist in both RWA’s prestigious Golden Heart award and RITA award, Liz Talley has found a home writing sassy contemporary romance. Her stories are set in the South where the tea is sweet, the summers are hot and the men are hotter. Liz lives in North Louisiana with her childhood sweetheart, two handsome children, three dogs and a mean kitty. You can visit Liz at to learn more about her upcoming books.




Cecilia Tan is “simply one of the most important writers, editors, and innovators in contemporary American erotic literature,” according to Susie Bright. Her BDSM romance novel Slow Surrender (Hachette/Forever, 2013) won both the 2013 RT Reviewers Choice Award in Erotic Romance and the Maggie Award for Excellence, and Tan herself was awarded the RT Career Achievement Award in Erotic Fiction and the RT Pioneer Award in Genre Fiction for Erotica at the 2015 RT Booklovers Convention in Dallas. She lives in the Boston area with her lifelong partner Corwin and three cats. Find out more at

Registration for Sell Your Book is now closed

Please note: Because of venue requirements, no refunds can be offered after March 10, 2017